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HMBradley has joined a growing list of Los Angeles-based companies aiming to disrupt the high finance sector dominated largely by East Coast players like Citigroup, JPMorgan Chase, Goldman Sachs and Morgan Stanley. So reports TechCruch.
Aspiration and Acorns also recently began offering customers new financial management options. The company’s business model is built around incentivizing customers to leave more deposits in the bank. The company offers “variable annual percentage yields” based on how much money customers save in their accounts.